Marketing, Sales & Strategy
Marketing, Sales & Strategy

Marketing, Sales & Strategy

Driving Growth Through Strategic Marketing and Sales Leadership

In today’s competitive landscape, effective marketing, sales, and strategic leadership are essential for driving growth and reaching new markets. Future leaders in these fields require skills in data analytics, digital strategy, and customer-centric innovation. We focus on identifying leaders who bring these essential future skills, enabling innovative market positioning, enhanced customer engagement, and sustainable revenue optimisation.

Critical Roles  

In Switzerland’s competitive landscape, effective leadership in Sales, Marketing, and Strategy is essential for organisations aiming to thrive and stay ahead. At Viavanta, we understand how these roles drive growth, innovation, and market success. Sales executives lead revenue generation and customer relationships, marketing executives craft impactful brand strategies and enhance market presence, while strategy leaders define long-term vision and competitive advantage.

Shaping Market Positioning and Driving Growth

Viavanta’s executive search expertise connects organisations with leaders who possess strategic vision, industry expertise, and cultural alignment. By working closely with clients to understand their specific goals, we help secure transformative leaders who can shape market positioning, drive customer engagement, and foster sustainable growth in a dynamic environment. Partner with Viavanta to identify visionary executives who will lead your organisation toward success in the Swiss market and beyond.

Chief Customer Officer: The Key to Driving Customer-Centric Growth in Retail

The role of a Chief Customer Officer (CCO) is an essential new function for retail companies aiming to thrive in a customer-centric market. This position ensures that customer insights drive strategic decisions, leveraging advanced digital tools to deliver personalized and seamless experiences. The CCO fosters cross-functional collaboration, aligning teams like marketing, sales, and IT to optimize the customer journey. With strong leadership, change management skills, and a focus on measurable business outcomes, this role strengthens brand loyalty and drives growth. Creativity and innovation make the CCO a critical driver of differentiation in an increasingly competitive retail landscape.

Felix Jostarndt
CEO | OBI Schweiz

Head of Marketing Search: Unmatched Search Experience with Outstanding Result

"Viavanta found us a Head of Marketing who not only brings the required expertise but also the future skills essential in a dynamic digital world. With their deep understanding of our needs and impressive grasp of our company culture, Viavanta identified a leader who makes data-driven decisions, develops innovative customer strategies, and prepares our team for the challenges ahead. Their ability to align talent with our values and strategic goals truly sets them apart."

Recent Sales & Marketing Placements

At Viavanta, we pride ourselves on our track record of successful  placements across a wide range of Sales & Marketing Leader roles in various industries. Here are a few examples of how we’ve helped companies in Switzerland and beyond secure visionary leaders.

Chief Customer Officer: Retail Chief Commercial Officer: E-Commerce Head of Marketing: Lifestyle Retail Head of Marketing: E-Commerce Head Corporate Communications: Department Store Chief Marketing Officer: Retail Chief Digital Officer: various industries

Elevate Your Leadership Team

Reach out to explore how our tailored solutions can elevate your organisation's global achievements.

Contact Us